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CLIP: What Are Lead Magnets & When Should Companies Use Them? – nDash.com

lead magnetsWith over two billion online shoppers and over half of website visitors spending less than 15 seconds on a website, marketers must use every tool in their arsenal to keep a prospect’s attention. That’s where lead magnets come into play. Lead magnets help marketers curate lists, build value, and promote more.

Marketers know that there’s no other piece of information they can receive from a prospect that’s more valuable than their email address. After receiving a prospect’s email address, marketers can begin

Source: What Are Lead Magnets & When Should Companies Use Them? – nDash.com

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