With so many content types publishing on the internet daily, it can get confusing regarding which ones you should focus on and when. There are blogs, eBooks, podcasts, social media posts, and more – each with different goals. Your content strategy helps make sense of the content you want to publish and establishes a framework for its delivery.
Tag: content strategy
CLIP: Why Your Company Needs a Content Strategy – nDash.com
A common misconception is that a content strategy is only for large corporations or organizations. However, that isn’t the case. One of the primary reasons your company needs a content strategy is to reduce content marketing challenges. Because these challenges are constantly in flux, you must have a strategy to stay on track. Content strategies…
CLIP: Editorial Calendar vs. a Content Strategy – What’s the Difference? – nDash.com
It isn’t uncommon for marketers to believe content calendars and editorial calendars are interchangeable phrases. However, they each serve a different purpose within your content strategy. Differences Between Content Calendars and Editorial Calendars The best way to define the difference between the two is to remember that your editorial calendar is part of your content…